Longhorn Will Drive Computer Sales
At WinHEC in Seattle, Microsoft claims its new operating system will spur billions in sales.
Microsoft senior vice-president Will Poole told WinHEC attendees that the new operating system will push users to replace older systems with new hardware.
“It is not hard to imagine that the excitement around the Longhorn wave will be causing a lot of people to replace systems that they would not have otherwise,” said Mr. Poole.
Longhorn projects a late-2006 release, perhaps in time for the holiday season. Mr. Poole’s comments were directed at the enterprise market, averring that businesses replace an average of 20 percent of their machines in a given year.
“If that changes to 22 per cent per year, that’s a $1.7 billion opportunity in 2007 alone as a result of the increased productivity and security. That is something they want to spend money on a little bit faster,” said Mr. Poole.
David Utter is a staff writer for WebProNews covering technology and business. Email him here.