In the push to make the Super Bowl (and American Football in general) even more of an international force, making it accessible in multiple language doesn't hurt. And that's just what the NFL's official satellite radio partner is going to do.
SiriusXM has announced a ton of new programming for Super Bowl week - including 13 different broadcasts of the big game, available in 10 different languages.
Subscribers will have access to the national broadcast as well as both the Patriots and Giant-specific broadcasts (for those who like a little slant in their coverage). Alongside those three English broadcasts, the game can also be heard in Spanish, Chinese, Japanese, German, Hungarian, Portuguese, Russian, Dutch, and French. Here's a schedule of channels:
New England Patriots broadcast - Sirius 86 / XM 226 / Online 879
New York Giants broadcast - Sirius 92 / XM 225 / Online 881
National radio broadcast – Sirius 88 / XM 88 / Online 88
Spanish broadcast – Sirius 149 / XM 234 / Online 870
BBC Radio broadcast – Sirius 93 / XM 227 / Online 861
Chinese broadcast – Sirius 139 / XM 231 / Online 866
Japanese broadcast – Sirius 94 / XM 228 / Online 862
German broadcast – Sirius 138 / XM 233 / Online 865
Hungarian broadcast - Sirius 113 / XM 235 / Online 869
Portuguese broadcast – Sirius 137 / XM 230 / Online 864
Russian broadcast - Sirius 117 / XM 236 / Online 868
Dutch broadcast - Sirius 134 / XM 229 / Online 863
French broadcast – Sirius 136 / XM 232 / Online 867
If your subscription also includes SiriusXM Internet radio access, you can listen to the game online and via the Internet Radio app.
All of the multi-language big game coverage is also being supplemented by exclusive radio broadcasts all-through the week leading up to Sunday. Starting Monday, January 30th, SiriusXM will broadcast interviews and discussion from Radio Row in Indianapolis. Here's their list of special shows taking place during the week and the time and place that you can listen to them:
Rosie O'Donnell will host a special edition of SiriusXM's Rosie Radio, featuring celebrity guests, live from Radio Row in Indianapolis on Friday from 12:00 to 2:00 pm ET on SiriusXM Stars (channel 107).
SiriusXM's Christopher 'Mad Dog' Russo will be in Indianapolis all week to host his daily show, Mad Dog Unleashed, live from Radio Row from 2:00 to 7:00 pm ET. The show is the anchor program for SiriusXM's all-sports talk channel, Mad Dog Radio (channel 86).
Mad Dog Radio's Dino Costa will host The Dino Costa Show live from 7:00 to 11:00pm ET from multiple locations around Indianapolis throughout the week including Radio Row (Mon.), Nicky Blaine's Cocktail Lounge (Tue.), the NFL Experience (Wed.), Buffalo Wild Wings (Thurs.), and the High Velocity Bar at the JW Marriott (Fri.). Costa will also host live from Radio Row on Saturday from 11:00 am to 2:00 pm ET.
Evan Cohen, of Mad Dog Radio's Evan & Phillips in the Morning, will host the show from Radio Row on Thursday and Friday from 6:00 to 10:00 am ET.
Comedian Larry the Cable Guy will be featured on a Blue Collar Radio special airing live from Radio Row on Wednesday from 2:00 to 3:00 pm ET (channel 97).
Sway Calloway will host Sway in the Morning, his live weekday show on Eminem's Shade 45 channel, live from Radio Row on Thursday and Friday at 8:00 am ET (channel 45).
On Thursday, Jacksonville Jaguars Pro Bowl running back Maurice Jones-Drew will be on Radio Row to host his SiriusXM Fantasy Sports Radio show, Runnin' with MJD, live from 4:00 to 6:00 pm ET (channel 87 on XM and channel 210 on Sirius Premier).
Hall of Fame quarterback Fran Tarkenton will host a special broadcast from Radio Row on Friday at 3:00 pm ET. The show will air on SiriusXM Stars Too (channel 104) on Friday at 10:00 pm, Saturday at 2:00 pm and Sunday at 8:00 am ET.
SiriusXM's Covino & Rich, hosted by Steve Covino and Rich Davis on SiriusXM Stars Too (channel 104, weekdays at 11:00 am ET), will broadcast from spots around Indianapolis, including the Maxim Party and Radio Row.
Additionally, on Friday, Saturday and Sunday, SiriusXM listeners can tune in for regular traffic and weather reports for the Indianapolis area on SiriusXM channel 145.
Apparently, people really want the guidance of commentary (as well as the spectacle of the whole production). One study found that football fans would actually prefer to watch the Super Bowl on TV as opposed to live. It's doubtful that same sentiment would also translate to radio but if you don't speak English, these channels will be a great way to enjoy what's sure to be a great game.