As adorable or annoying as you think the "Listen Linda" cupcake boy is, he sure has made an impression online with over 4 million video views on YouTube.
Last week 3-year old Matthew Beltran, or Mateo as he is called, argued with his mother (whom he called by her first name) about cupcakes he thought he should have. His mother videotaped the debate. The video went viral.
Then on Tuesday, Mateo and his mother, Linda, gained more publicity when they appeared on the Ellen show.
"I just thought that was the most adorable thing ever," Ellen said as the two sat down to speak to her. "... but it wasn't adorable. Don't argue with your mother."
"He's definitely always had something to say," Linda told Ellen. "If he's not arguing about shoes, he's arguing about cupcakes."
Ellen did address Mateo calling his mother by her first name, but "Linda honey" quickly said that while she is usually "mommy," he uses she and her husband's first names in debate.
“When he’s serious and he really wants to get his point across, then we become Linda and Kenneth,” she said.
Linda also talked about how bizarre it is to become such a sensation so quickly with people actually approaching her at the airport.
"There were two people standing in line [at the airport] watching the video," she said. "It's fame in an instant. It's crazy."
At the end of the interview - during which Mateo remained surprisingly silent - Ellen wheeled out a whole display full of superhero cupcakes for Mateo, who then seemed to wake up out of his shock, especially after seeing the cut-out of himself amid the superheroes pictures.
Ellen also gave mom a weekend spa retreat - which she probably needs after all that debate - but that wasn't he end.
Linda and her family of four live with her parents while her husband works and goes to school to receive his Bachelor's degree. That's all Ellen needed to know.
To Linda's shock, Ellen then brought out a (big) check from Shutterfly for $10,000 to help Linda, Mateo, and the whole family.
Ellen's last words on the show before her good-bye: "Be kind to one another."
The Contreras family is surely feeling that kindness this week.
Image via YouTube