Jaman To Global Videos

    December 5, 2006

New online video downloading site Jaman targets the international market.

With literally hundreds of online video downloading sites, it would seem that consumers would have absolutely no use for a new addition. However, new site Jaman puts a twist on the over-developed market by branching out globally.

Jaman creator Gaurav Dhillon, being an immigrant himself, knew first hand the lack of international movies available in the U.S. market. Dhillon also knew that the market for international film was under developed.

According to representatives of Jaman, the site will be a venue for filmmakers. “Jaman is a global and secure way of distributing cinematic quality films and documentaries over the Internet.”

Om Malik reports that Dhillon stated, “Our initial focus is on three immigrant communities – Latino community, people from Greater China and the Indian subcontinent. These are underserved markets in North America, and many movies from those countries fail to get distribution in the US.”

Bollywood, the Mumbai-based Hindi-Urdu language film industry in India, according to Wikipedia is, “the largest in the world in terms of number of films produced and in number of tickets sold.”

Even with that in mind the films produced in the genre, as well as films from French, Spanish, and Chinese production companies, are never distributed in the U.S.

Given the fact that the majority of U.S. citizens either have relatives who have immigrated to the country, or have in fact immigrated themselves, the market for international cinema has tremendous potential.

Dhillon was so confident in that fact that he self-started Jaman, using his own funds, in the amount of $3.5 million.

He also enlisted the help of former Apple QuickTime team member Carlos Mantalvo and engineer Eva Tse to get the site off the ground.

The trio used swarm-casting technology called Cascade for it’s service, and also built it’s own DRM and payment system.

High-definition movies may be downloaded to your computer on Jaman for the purchase price of $4.99 a film, or $1.99 to rent the film for a week. However, due to current international copyright laws, the films may not be burned onto a disc.

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Autmn Davis is a staff writer for WebProNews covering ebusiness and technology.