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Investors Toss Money At Automotive StreetFire

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In the world of video-sharing sites, we see competitor after competitor that is, when you get right down to it, “not YouTube.”  But for car people, there’s something that’s even better, and it just received $6.1 million in funding.

StreetFire.net only has six employees, but an “About Us” section reveals that StreetFire also “streams nearly 2 million videos a day to 4 million car enthusiasts a month.”  That’s quite impressive (and I assure you that StreetFire’s video archives are generally full of cool supercars, not neon Civics).

Moreover, it’s not like StreetFire was suffering before this new money came along; in an interview with NewTeeVee, Chris Jones, the company’s vice president of business development, said it was likely to receive over $1 million in ad revenues during 2007.

Which could leave onlookers wondering about the point of the funding round.  StreetFire’s not really saying, but look for continued growth, new features, and fresh partners – all the standard stuff, in other words.  Unfortunately, I don’t believe the site intends to reward users with free Ferraris.

Still, StreetFire has demonstrated an ability to succeed in one corner of the online video market, and it deserves some applause.  So, for that matter, does this video of an Aston Martin DBS.

Investors Toss Money At Automotive StreetFire
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