Last year, Hulu launched AdZone, their hub for all things Super Bowl ads. It allowed users to relive great ads from the past, as well as watch and vote on the new ads as they aired during the big game.
Today, they've launched the site for Super Bowl 2013.
As the game airs, ads will appear on AdZone in real time.
"Watch, share and vote for your favorite Super Bowl ads during the big game. As soon as one team takes home the title of Super Bowl champion on Sunday, Feb. 3, we’ll tally the votes and announce your pick for the best ads of Super Bowl 2013 and share our picks for best celebrity cameos, cutest critters and more," says Hulu.
Hulu has also optimized their AdZone for mobile:
"And if you’re craving another wing or grabbing a cold one during the commercial break and miss that ad that will have everyone talking, have no fear – with the Hulu AdZone mobile experience you can visit hulu.com/adzone from your mobile device to pull up that ad and watch, vote, share, Tweet and “like” it to your heart’s content (you’ll just need a Facebook account to cast your vote)," says Hulu.
You can check out AdZone right now, even before the Super Bowl. There, you can relive all of last year's advertisements, as well as browse through the best ads from 2008, 2009, 2010, and 2011.
Here's what was voted as last year's best Super Bowl ad: