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With the growing interest in blogging as a means of online promotion and branding, a lot of marketers are starting blogs to promote their opinions, products, books and services.
But a blog is like a website. “Write and they will come” isn’t exactly a magic formula to bring in traffic by the boatload.
If you need to promote your website in order to build traffic to it, you need to promote your blog as well.
Here are some ways you can become a well-read and influential blogger.
1. Write Posts That People Will Want To Read
This should be common sense, but many marketers tend to forget that their readers are real people and that you need to use the principles of online copywriting to make your headlines and copy interesting to your readers.
If you write posts that people enjoy reading, they will reward you by returning to your blog regularly.
Make your posts conversational, pithy and topical. Keep them short and stick to one topic per post.
Write often and regularly so that both readers and search engines visit your blog more often.
2. Optimize Your Posts for Search Engines
I cover this topic in detail in my article on “Search Engine Optimization For Blogs” http://www.blog-maniac.com/blog-seo.htm
But here are the most important rules to follow to get your posts listed for keywords of your choice.
* Make sure your blog URL contains the primary keyword you want to optimize for
* Use your primary keywords in the title of your post
* Use your secondary keywords in the body of your post
* Use your keywords in the anchor text of links in the body of your posts
3. Submit Your Blog and RSS Feed To Directories
If you publish a blog you should submit your blog and RSS feed to big directories like Yahoo and Dmoz, as well as the numerous blog directories and search engines.
Here is the best list I’ve found of places to submit your feed or blog, compiled by Luigi Canali De Rossi, who writes under the pseudonym Robin Good.
Best Blog Directory And RSS Submission Sites http://www.masternewmedia.org/rss/top55/
Another list of sites to submit your Blog. http://www.rss-specifications.com/rss-submission.htm
4. Ping The Blog Services
There are a number of services designed specifically for tracking and connecting blogs. By sending a small ping to each service you let them know you’ve updated your blog so they can come check you out.
Bookmark the Ping-O-Matic ping results page so you can visit it and quickly ping a number of services with a single click.
5. Build Links To Your Blog
I recommend the methods here as the best ways to get links pointing to your blog
* Link to your blog from each page on your main website
* Trackback to other blogs in your posts
* Post legitimate comments on other blogs with related topics
* Offer to exchange links with other similarly themed blogs and websites
6. Edit Your Blog Posts Into Articles
One of the best methods for promoting your website is to write articles and submit them to article directories.
The suggestion for extending this to edit your blog posts into articles and submit them to directories came from the coach at “Explode Blog Traffic” who also has other noteworthy suggestions at his blog here. http://bloghit.blogspot.com/2004/11/how-to-explode-blog-traffic.html
You’ll find an extensive list of article directories here http://ebizwhiz-publishing.com/write-articles/submit-articles.htm
7. Create Buzz About Your Blog
Creating a buzz about your blog posts and topic in the local and online media will give your marketing a viral component.
* Create a controversy around your blog or it’s topic.
* Distribute bumper stickers or other merchandise with your blog’s URL and tagline.
* Write a press release about something newsworthy and tie it in with your blog topic.
8. Capture Subscribers By Email
It may seem strange for a blogger to send out updates by email, but email is still the #1 choice of most people who want to receive news and information.
Using a free service like Bloglet to manage your subscriptions is easy and it allows your subscribers to manage all their subscriptions from one interface. http://www.bloglet.com
However, if you want more control over your list and don’t mind mailing out the updates yourself, you can use an autoresponder system to capture and follow-up with subscribers.
RSS responder is a new script that allows you to keep in touch and follow-up with your subscribers without the hassle of email. http://ebizwhiz-publishing.com/rssresponder.htm
These tips should give you a good start to building your blog traffic.
This post gave me more insight on getting traffic to my site, thank you so much. Traffic has risen since started using some of these techniques.
wealthpalace.blogspot.com
me too!
http://guerrilla-gorilla.blogspot.com
I agree with you. Very useful post and I hope
“some of these techniques” will help me so as you.
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i forgot to tell u my site :S any way its http://www.igizmore.uni.cc
Thanks for your fabulous ideas to build traffic to your blog. Hmm. Intriguing to think of optimizing your posts for search engines. Fascinating idea.
And thanks for reminding me to ping the blog services and to trackback to other blogs — oops I’ve been forgetting to do both of these things!
Connie
http://www.SugarShockBlog.com
I love your blog, as I’ve said before many a time! You should drop by mine again and see what you think – browse around under recent posts – http://jasonpilbin.blogspot.com – I’d love to trade links, since I’m on here all the time anyway!
I post links to relevant articles i write in forms too. I have generated hits that way, but its hard work and stickiness is an issue. Take about 30 minutes a day and post on other blogs to create links to your site.
Check out my site:
http://www.playingwithpower.com
l am thinking of greating my blog and had no idea of how to do it in terms of traffic . this has been very helpful.
hi priya,
Congrats for such a nice information. I am also in the same field and would like to share you my own experience with how to promote blogs. I have used SMO (Social Media Optimization) for blog promotion and it is giving good responses. What’s your opinion… See my blog: http://www.search-engine-marketing-facts.blogspot.com/
Good Day!!
- Nick Mutt
Although online traffic techniques change like everything else online… but the information in this article still good even after 3 years…
This article is dated 3 years ago but because the information is the basics of traffic it’s true today…
And surprisingly the only thing is missing in this article is the social marketing and social bookmarking which was popular which was popular in the last few years…
so add the traffic tips here with some social marketing and you get a winner..
Just wanted to say thanks for the great suggestions. Do you know of anywhere I can find out how to take our blog to the next level? We’ve had a couple of posts go viral in the last week (30,000 hits today alone), and we’re hoping to capitalize on our momentum.
Any suggestions would be much appreciated!
Thank you kindly,
the Brothers Bleiman
http://www.zooillogix.blogspot.com
It’s useful to me.My blog is about the introduction of famous scene in china.welcome to my blog.
Very insightfull tips. Thanks for your help.
I also have some good tips on gaining traffic at my site.
studscashpage.blogspot.com
This was my first visit and I think I’ve found all the information I need to promote my new blog to teachers. Thanks for the information.
http://www.responsiblestudents.blogspot.com
Well this is one of the best articles written on ‘How to increase traffic to your blogs?’ Reading this gave me lot of info to increase traffic to my website.
I thank Priya you from bottom of my heart.
-Stella Roy
http://rahul-stella.blogspot.com
Hi,
I am relatively new to blogging and am always on the look out of ways to increase traffic. You have some really good info posted.
Thanks
Gerri
http://whereisthatmoney.blogspot.com
I need some traffic for my blog
http://legend32.wordpress.com
Great article! There are a number of blog traffic increasing sites, namely Blog Explosion, but does anyone know any others? It seems that B.E. has died off lately because they were switching owners.
.:Nek:.
http://paranormalnewslink.blogspot.com/
We at Golden Sounds Entertainment want to thank you so very much for the useful information that you have offered. We do not specialize in Blogging. We specialize in providing entertainment services to weddings, corporate events, and more. We have to rely on people like you who focus on this to give us the information we need.
Thank you,
Golden Sounds Entertainment Management
Our Blog: http://goldensoundsentertainment.wordpress.com
Being new to the blogosphere I did not know where to start in terms of trying to get people to take a look at my site. I have a very ambitious goal of trying to help in my own way to save the world by combining my knowledge and experience with cities to help promote solutions to environmental and social challenges (including global warming, ecological destruction, homelessness, etc.) through a new blog I have launched (regenerativecities.blogspot.com). I have gone through each of your steps and for now done the quick hit low/no cost solutions. I am anxious to see if it yields results and if so I may be willing to invest more to see it grow.
Hi,
I enjoyed your site very much. The advice seems qquite useful, though I’m not certain that I understand it all. I’ll try to implement as much of it as I can.
http://arrgophil.blogspot.com
My blog is still quite new, but I’m sure with these tips I might just get some more traffic. Thanks
http://lovedirectory.blogspot.com
There are many advantages of your web blog above a website, except it’s easy to setup and free. You can put every thing in your blog: from a couple of lines what it is on your mind or your new article just published elsewhere, or a product review. In principle, a blog is the same as a website, but you will need to update more frequently to get the visitors to your site. A major advantage of your web blog here above a website to getting major search engines like Google and Yahoo to visit your blog frequently is a technique called “pinging”. It’s a method of notifying all of the major search engines and blog directories, each time that you have updated your blog. The search engines will come and to take a look at your blog, thereby increasing traffic to your blog. If you link your blog, the search engines will follow the links from the blog pointing to your sites. This will help the search engine rankings of your sites as well!
Thanks for the tips.
http://www.weneedtostop.com/
Thanks for the help. Just started my blog a couple of weeks ago, and I seem to be the only one doing anything on it. Will take some of these pointers.
http://www.shapeyourthinking.com
I enjoyed reading this information. I especially liked the suggestion to create controversy.
I enjoyed reading this information. I especially liked the suggestion to create controversy.
http://www.TechSack.com
Priyah,
your article is classic and eternal. Even two yeras after, it was like written yesterday!
Thanks for these exceptionally brilliant and fruitful and invaluable lessons.
Hey there. I love your page for help by the way. I use it at work and for personal. The question is what constitutes traffic. I’ve been making tons of blogs for MTV at work for some time now and they just naturally recieve traffic from the shows. But how to get random people to your site. I have a blog since I’m under federal house arrest and want to document the whole ride. http://www.freemikekelly.org. I do it mainly for myself and friends but would love more people to join in to read it. How do I do that?
Just started blogging. Will have to see how long it takes for start building traffic. Good stuff.
http://4startups.blogspot.com
thanks for this useful article .. it helped me alot for getting more traffic for my blog about Forex
http://www.arabs-forex.blogspot.com
Very Good article, I personally would recommend these steps if one would like to be successful in being an affiliate marketer. As an website owner myself teaching online business methods http://www.toliveonline.com , I have to agree with the writer.
good tips for newbies .
making links and leaving comments is a good way to get traffic to your blog
i can aslo give u a tip!
avoid captcha in comments
__
http://www.linksfilms.blogspot.com
Really Good
http://padma252.blogspot.com
More money I’ve earned.
http://www.myworkathome.org
I think its great that we bloggers post how-to to help other people break into the blogsphere. No matter what topics we cover (I design games, and write about creativity and gaming) it is what makes blogging great.
Oh yea, my blog is http://www.gamedesigncenter.com/eblog
Great information, thank for doing this!!
Connie
http://www.connietalk.com