How the Other Half Search
MarketingVOX has details of a new report from the Luxury Institute which outlines how the rich use the web.
On average, wealthy Americans use the internet seven days a week for an average of 3.2 hours per day…51 percent of wealthy consumers tell the Luxury Institute that they use the web to research products and services, and 43 percent say they “occasionally” or “frequently” buy products and services online.
Search and banner-ads appear to be the best way to attract them.
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Andy Beal is an internet marketing consultant and considered one of the world’s most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.