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Here’s Who Small Businesses Are Voting For, According to Yelp

Yelp recently released its first annual Small Business Pulse survey finding that most small businesses expect to have a good year in 2016. The company reached out to U.S. 900 small businesses, finding...
Here’s Who Small Businesses Are Voting For, According to Yelp
Written by Chris Crum
  • Yelp recently released its first annual Small Business Pulse survey finding that most small businesses expect to have a good year in 2016. The company reached out to U.S. 900 small businesses, finding that 85% that are active on Yelp expect revenues to grow.

    You can read more about the findings and check out a related infographic here.

    Yelp is now sharing some additional findings from its survey, this time focusing on who small business owners plan to vote for in the Presidential Election.

    “While growth is always on the mind of small business owners, they are also important members of their local communities,” says Luther Lowe, Yelp’s VP of Public Policy. “In fact, besides the love for their jobs and the flexibility that owning a small business affords them, survey respondents also believe that making a difference in their local communities is a very important part of their success.”

    “With that in mind, we asked these small businesses about the 2016 presidential race to get an early read on their vote, but most importantly, to hear what actions they want to see the next president take,” he adds.

    Hillary Clinton just barely leads in Yelp’s survey at 19% with Donald Trump just behind at 18%. 16% said Bernie Sanders while 7% said Ben Carson, 5% said Marco Rubio, and 5% said Ted Cruz. Yelp notes that Hillary Clinton has a “substantial lead” with women business owners. Trump leads among men. Millennials businesses prefer Bernie Sanders, Yelp says.

    Still, more than 20% of those polled by Yelp are still undecided.

    Yelp says there were two major issues of concern among small business owners that stood out in the survey. 41% believe reducing regulatory burden on small businesses is a priority while 39% are concerned with the complexity of the tax code. 30% cited health care reform as a priority and 25% cited ensuring small businesses have access to capital.

    Yelp also analyzed phone calls made to small businesses on holidays. More on that here.

    Image via Yelp (Flickr)

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