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Google’s Minus 60 Penalty

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It is considered to one of the most dreaded penalties that can be levied by Google on a Webmaster for bad link practices. Known as -60 Penalty, it pushes the website of the penalized Webmaster 60 positions back in the search pages. This penalty is enforced mainly in the case of Paid Links, as they are considered to a be questionable tactic to gather links.

According to Search Engine Roundtable, it seems that Google is finally admitting to use of -60 penalty. There has been an ongoing thread in Google Groups regarding Google’s use of -60 penalty, where Googler JohnMu has replied in a most nonchalant way, not addressing the -60 penalty issue directly but giving tips to cleaning up the site from a spam perspective.

In fact, after spending some time at the discussion, you get this feeling that Google is not trying to hide the -60 penalty anymore. Well, at least things are getting a little clearer, especially with all sorts of speculations flying everywhere.

 

Google’s Minus 60 Penalty
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About Navneet Kaushal
Nav is the founder and CEO of PageTraffic, a premier search engine company known for its assured SEO service, web design and development, copywriting and full time SEO professionals.

Navneet has wide experience in natural search engine optimization, internet marketing and PPC campaigns. He is a prolific writer and his articles can be found in the "Best Articles" section of many websites and article banks. As a search engine analyst , he has over 9 years of experience and his knowledge is in application here. WebProNews Writer
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