Google+ Gets What’s Hot, Ripples, Photo Editing, Apps Integration

    October 27, 2011
    Chris Crum

Google continues to run the “feature race” in the social network battle with the announcement of four new Google+ features: What’s Hot, Ripples, Creative Kit, and Google Apps integration.

What’s Hot is pretty self-explanatory. It’s a place where you can see interesting trends on Google+. The following video explains it anyway:

Ripples is a tool designed to help you visualize the way your posts flow throughout Google+. You can simply view a public post and select “view Ripples”. The video below illustrates who this works:

The Creative Kit a set of photo editing tools for Google+:

There are even some special Halloween effects available for a limited time. “Through the end of October, simply add some spook to your photos, and share them publicly on Google+ with the hashtag #gplushalloween,” says Google SVP of Engineering Vic Gundotra. “We’ll assemble a surprise panel of celebrities, and next Thursday, Nov 3, they’ll announce their favorites. In the meantime, you can see early submissions from community members below. After all: we take our fun very seriously.”

Finally, Google+ integration is available for Google Apps customers. “Starting now you can manually turn on Google+ for your organization,” says product manager Ronald Ho. “Once Google+ is turned on, your users will just need to sign up at to get started. For customers who use Google Apps for Business or the free version of Google Apps and who have chosen to automatically enable new services, Google+ will automatically become available to all of your users over the next several days.”

Users can share publicly, with Circles, or within the entire organization.

Google says it is building a migration tool for those who are already using Google+, but want to switch from a personal account to a professional one.

The features aren’t completely rolled out yet.


Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.