Google just shared a new Hangout on Air about conversion tracking. Here’s what to expect:

Join Mairead and the AdWords Team for the first of a two part series on improving your Return on Investment. This week, the team discuss how, and why to use Conversion Tracking and Enhanced Cost Per Click bidding strategy.

Google is posting all kinds of helpful content to its Google Ads channel, in case you haven’t been paying attention. You might want to hop over there and take a look.

Image via YouTube