Google Penguin Update Now Better At Splog Detection?

Chris CrumSearch

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Some people have been talking about seeing major rankings changes, wondering if Google has released another Penguin update. According to Matt Cutts ,who spoke at SMX Advanced last night, Googe has not released a new one (or a new Panda update).

Google did release a Penguin refresh in late May, and that did lead to some recoveries. WPMU has been the one in the spotlight, showing that it is possible to recover. While being in the spotlight couldn't have hurt. Cutts says it's possible to recover without talking to Google:


@mike20 I'm not saying it's trivial or easy. But it's definitely possible to recover without even talking to anyone at Google.
57 minutes ago via web · powered by @socialditto
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Apparently, based on the following Twitter exchange, the latest iteration of Penguin helped Google deal with splogs (spam blogs) better:


@csmartphonedeal we're always working to improve..
26 minutes ago via web · powered by @socialditto
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I wonder how long until "spinfographic" detection gets ramped up.

Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.