Request Media Kit

Google Now Just Got A Lot More Useful

Google Now may be getting a whole lot more useful as Google just announced that it’s integrating with third-party apps on Android. The company has already partnered with over 30 developers to br...
Google Now Just Got A Lot More Useful
Written by Chris Crum
  • Google Now may be getting a whole lot more useful as Google just announced that it’s integrating with third-party apps on Android. The company has already partnered with over 30 developers to bring new cards into the fold, giving users helpful updates from the apps they use.

    “Starting today, the Google app on Android can help you keep up with all the good stuff in 40 different apps at a glance—it’ll bring you Now cards to help you out with your day-to-day life, giving you information that’s helpful to you, right when you need it,” says Director of Product Management Aparna Chennapragada.

    “In the morning, catch up on news of the day with cards from The Guardian,” she adds. “On your commute, Pandora can give you recommendations for music to play, based on what you like, or you can be reminded to complete your daily French lesson on Duolingo. During your downtime, you can take care of the groceries, with a card from Instacart reminding you to stock up on the things you often order. If you’re planning a trip and looked up places to stay on your Airbnb app but couldn’t make up your mind, you’ll see Now cards from Airbnb for the location and dates you’ve researched. And when you land at an airport, you’ll see a card to order a Lyft.”

    Compatible apps include: Airbnb, Instacart, Pandora, Shazam, Lyft, TripAdvisor, Kayak, eBay, Walgreens, Ford, Waze, Strava, Duolingo, Intuit, The Economist, The Guardian, Belly, Bitcoin Wallet, Redfin, Zillow, Family Locator, Hootsuite, Wattpad, Runtastic Running & Fitness, Runtastic Me: Daily Tracker, Delivery Hero, Hailo, MyTaxi, Busuu, ESPN Cricinfo, Housing, Meru, Shaadi, The Economic Times, Cookpad, SmartNews, Suumo, BookMyShow, and Lincoln.

    These are all, of course, in addition to all the services using Gmail mark-up for Now cards.

    Google lists all of the cards associated with its new partner apps here, and lets you see specifically what each one allows you to do.

    Image via Google

    Get the WebProNews newsletter
    delivered to your inbox

    Get the free daily newsletter read by decision makers

    Subscribe
    Advertise with Us

    Ready to get started?

    Get our media kit