Google Launches Analytics for Cast App Developers

Chris CrumDeveloper

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Google announced the launch of analytics for Google Cast applications, enabling developers of such apps to see how many devices have access to them, how many sessions said devices initiate, and how long those sessions play media.

This can all be accessed via the Google Cast Developer Console. Log in with a developer account, and click "View" in the Statistics column of the "Application" table.

"The analytics page contains a tab for each metric, an interactive graph of the metric’s values over time, and tables containing the most recent day’s data," explains Google's Chris Dolan. "The devices tab shows the number of Cast devices that have launched your application, the sessions tab shows the number of Cast sessions of your application, and the average playback tab shows the average length of media playback time per session for your application."

"Each tab’s data can be viewed in total, by country, or by sender platform," explains Dolan. "To see data for a particular country or platform, simply click the appropriate row in the table. Each tab’s data is available on a per-day basis, as well as in seven, fourteen, and twenty-eight day rolling totals. To change the aggregation range, select the desired range from the range picker at the top right.

This will all no doubt be quite welcome to Cast app developers as in the past, they would have had to set up their own way of tracking this stuff.

Cast apps work with Google's Chromecast, Cast for Audio, and Android TV devices. More information about making apps Cast-ready is available here.

Images via Google

Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.