Google Launches a Different Kind of Search Experience

    June 28, 2011
    Chris Crum

Google has launched a site called That stands for “What do you love?”. That is the all the site says with a search box and a heart button until you enter your query.

Once you enter it, you get a different kind of search results page. The page will show you a graphical interface with boxes for results in Image Search, Maps, Google Alerts, Patent Search, Google Trends, Product Search, Sketchup, YouTube, Books, Google Translate, Blog Search, Picasa, Google News, Google Earth, Google Mobile Search, etc. It also has boxes for various Google tools.

For example, if I tell Google I love “hamburgers” it will also show Gmail box telling me to email somebody about hamburgers, a Google Calendar box telling me to plan an event about hamburgers, a Google Voice box telling me to call somebody about hamburgers, a Google Moderator box telling me to organize a debate about hamburgers (a fantastic idea), a Google Groups box telling me to start a hamburgers discussion group (another great idea), and a Chrome box telling me to access hamburgers stuff on the web, faster.

What do you love?

The whole thing is nice and social too. You can share using all kinds of services like Gmail, Google Buzz, and…oh wait, that’s all.

Hat tip to MG Siegler at TechCrunch for first reporting on this, after receiving a tip from Xoogler (or ex-Googler) Antonio Alger. On a side note, if you Google “xoogler,” Google assumes you meant “Google” and automatically shows results for that.

It’s not clear if Google is really ready for this to be widely seen. Google hasn’t officially announced it at this point.


Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.