Google Checkout Passes PayPal In UK

But popularity may not equate to profits

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eBay’s not likely to turn its back on PayPal; the auction company does, after all, own the payment business.  But that hasn’t kept others corporations from exploring their options, and in the UK, Google Checkout has become more popular than PayPal.

The proof comes from Hitwise’s Robin Goad, who puts Checkout’s traffic ahead of PayPal’s from roughly December 6th to the present.  For a long time prior to that, Google’s offering had trailed by quite a bit.Google Checkout Passes PayPal In UK

It’s not all good news for Checkout, though, as Goad goes on to indicate that the PayPal crowd might be more willing to make purchases.  "While I can’t provide abandonment data, it is likely that people visiting another retail site after either Paypal or Google Checkout may have not completed their purchase," he writes.  Later, he continues, "[M]ore people currently visit another Shopping and Classifieds site after Google Checkout than after Paypal, and that the gap is widening."

Profitability is just as important (if not more so) as popularity, so this data may make some companies rethink their position.  Also, Google Checkout has been running heavy promotions in order to capitalize on the holiday shopping season, and as those dry up in the spring, there’ll be even less reason for people to stay loyal.

One way or the other, the stats will be worth keeping an eye on.

Google Checkout Passes PayPal In UK
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  • http://www.ohiolabradoodles.com Rich

    They solicited me and offered one year no fees no charges so I left paypal and saved about $3500. They approved my business a year ago. Only one chargeback and they handled it horribly. No big deal but Paypal was and is more professional along those lines.

    A year to the day they told me that as a dog breeder, I am in violation of their policies on acceptable products. It took Google checkout a year to figure that out. I went back to Paypal several weeks ago and have not looked back. Google checkout customer service stinks.

    Decided to stop spending $2250 a month with them as well on adwords. Shifted those dollars to yahoo and actually had more daily visitors of the same quality

  • Robert Cauchi


    I just sign with pay pal and would like to increase my credit as on account it says 0 balance

    I used my visa no


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