Google Buys UK Finance Site

By: Mike Sachoff - March 7, 2011

Google has purchased UK price comparison site for financial products for £37.7 million ($61.3 million).

News of the deal was confirmed by managing director John Paleomylites on the company’s website.


“Our team is excited about becoming a part of Google. We look forward to working with their engineers to create new tools making it easier for consumers to choose the right financial products. We think we can offer more transparency and better pricing information than existing online offerings,” said Paleomylites.

“We are confident that by combining’s expertise in UK financial products with Google’s technology, we’ll accelerate innovation in this field, benefiting consumers and the companies offering these products. We plan to keep working with our current partners and look forward to working with new ones, too.”

Mike Sachoff

About the Author

Mike SachoffMike is a staff writer for WebProNews.

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  • Google buy

    The amount of Gaming that seems to be going on never fails to disgust.

    I’m getting to the point that it seems most links are not to be trusted. Now BING wants to throw
    social signals into the mix with search via FaceBook, since we’ve ruined the goodwill of websites.

    Problem is that when celebrities like Katy Perry gets paid 10K per tweet. I think the prospect of trying to beat scammers using the social graph is going to fail, miserably as well, then we can stop trusting each other as well.

    I think Google should employ facecam recognition on all screen. When ever a surfer rolls there eyes in disgust or unhappiness, or smashes the keyboard, or similar biometrics..a signal should be sent to the offending site, nuking them into oblivion. Until that day comes hopefully soon. I have to try to out think the SEO who’s posting endless crap to rank sites, so I can get a decent search result when I need something.

    The only ranking that seems matter these days is the fresh smell of offending sites.

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