Google Apps, Microsoft Live@edu Do Battle

Dueling corporate announcements

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Here’s a simple fact: no matter what the industry, there are few things quite as nice as a lifelong customer.  Here’s another: while attending college, students often establish patterns that they’ll follow for the rest of their days.  Now, Microsoft and Google seem to be acknowledging both issues as they promote school-oriented software suites.

Google Apps Education Edition and Microsoft Live@edu have been in competition for some time; they’re both meant to be adopted by universities and then satisfy students’ computer-related needs (email, online storage, etc.).  The rivalry recently reached a new level, though.

A few days ago, Google offered a free Google Apps Education Edition webinar, and as part of a post on the Official Google Blog, named 15 schools that had started to use it.  Today, a post on the Google Student Blog also published a video of students describing how they use the suite.

Microsoft did its part with a press release about universities all over the world adopting Live@edu.  The list includes Washington State University, the University of Sydney, Australia, Alexandria University in Egypt, and a whopping 11 universities in Sri Lanka.

It’s hard to declare a winner.  Let’s just say that departments within both Google and Microsoft are doing a solid job.

Google Apps, Microsoft Live@edu Do Battle
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  • http://www.havocmarketing.com/ Havoc Marketing

    Hi Doug,

    Google and Microsoft have already clashed with each other with the launch of Bing and now this. Its getting interesting. Would like to see who wins this battle.

    Thanks for the great post.

    Mani Raj
    Havoc Marketing

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