Google Aims to Make Finding Music Easier
Google began rolling out its new music search feature late yesterday. The feature enables search results with links to audio previews of songs provided by MySpace (which just acquired iLike) or Lala, when a user searches for music-related queries like the name of a song, artist, or album. The results also include links to purchase full songs.
Google says it is always looking for ways to reduce the "time to result," or the length of time it takes a user to actually find what they are looking for. Since Google gets millions of search queries about music each day, they figured this feature would be a good way to reduce that in many cases. "If you’re searching for music, ‘time to result’ is really ‘time to music,’" Google says.
Google takes a step further by providing results based on specific lyrics. "Many times, though, you don’t know the name of the song or the artist who sings it," the company says. "Maybe you remember only the chorus — or maybe you remember who sang it, but you forgot the exact name of the song. If you’ve ever heard a catchy song in a car or cafe, but just can’t figure out the name of the song, you’ll know what I’m talking about. This search feature also helps you find many of those songs by entering a search containing a line or two of lyrics."
Google has also partnered with Pandora, imeem and Rhapsody to include links to their sites where you can discover music related to your queries as well.
Yahoo took Google’s announcement as an opportunity to bring up what it has been doing with music search itself. "We have found that nearly 6 percent of all Yahoo! searches are music-related," says Larry Cornett, Vice President, Consumer Products, Yahoo Search. "Given the massive number of things people search for, we think it is pretty significant."
"We’ve made it easier to find music videos, artist information, and play full length songs from within the search results page," he adds. "This is just one of the many ways Yahoo! is enhancing the search experience for music lovers. With Search Assist, Search Monkey, and Yahoo! Shortcuts, you can discover even more relevant information about your favorite artist. Wonder what U2 is up to these days? Search for U2 and you’ll see images and videos, and hear full-length songs all in one place."
Since the overwhelming majority of searchers are using Google, finding music looks like it will be much more convenient now. Not everybody can access Google’s feature yet, but they should be able to sometime today. Do you have it yet? What do you think? Share your thoughts.