Google AdSense Site Suffers Outage

    March 10, 2008

Saying that Google AdSense is popular would be something of an understatement.  So, when the program’s site became inaccessible on Saturday, people became understandably unhappy.

The situation was reminiscent of when much of Germany lost its access to Google on Thursday.  Both outages lasted roughly two hours, and the causes remain unknown.  Also, no advance notice was given in either case.

Google AdSense Suffers Outage
 Google Adsense Was Down Saturday

Barry Schwartz highlights a warning that AdWords would be out of action for a bit.  "However," he continues, "the last AdSense announcement was posted in Google Groups back on January 11th with a heads up about maintenance to take place on Saturday, Jan 12, starting at 10am PT."

So reactions ranging from anger ("WTF?!") to apparent disbelief ("Google Adsense is down???") ensued.  We haven’t yet encountered anyone who’s sworn off AdSense, but there are probably one or two of them, as well.

Anyway, if you want an explanation, consider keeping an eye on the AdSense Help Forum.  Or try the Inside AdSense blog, where the most recent post discusses "Diagnosing and treating revenue fluctuations (Part II)."