Google is launching a new option in Gmail that lets users turn of conversation threads. This is a feature that was innovative when Google released its popular email service years ago, but not everyone has been a fan of this style of email communication.
I'm not sure why it's taken Google so long to offer a setting to turn the feature off, but better late than never, I suppose, for those who aren't fans.
It's a smart move, because it could entice some people to use Gmail, who have resisted the service based on conversation threads. I'm guessing some have, and this is another reason the move seems pretty overdue.
This is a seemingly minor change that could have significant ramifications.
To adjust the setting, simply go to settings, find "Conversation view" and turn it on/off. Google will be rolling out the feature over the next several days.