Today in Deals: Foursquare and Google
There are a couple noteworthy bits of news coming out this morning regarding the deals space.
Foursquare announced that Foursquare Specials will no include “deals” from partners LivingSocial, Gilt City, Zozi, BuyWithMe, and AT&T Interactive.
“We help you discover the deals that are right for you,” Foursquare says on the company blog. “We now run all Specials through our personalized Explore tab. As a result, you only see Specials that are right for you, and you also see why they’re right for you (for instance, if two of your friends have been there).”
“If you’re walking around and see a Special you like, a couple taps in your app and you’ll be able to buy it, all without leaving foursquare,” the company adds. “And if you find a good Special while browsing on foursquare.com, you can buy it there, too.”
Foursquares deals are available for iPhone, Android and Blackberry in the US, UK, Ireland, Canada, Australia and New Zealand. The company also says it will be featuring more types of deals in the coming months.
Google announced today that it is launching the Google Offers beta in New York City and the Bay Area. It was previously only available in Portland, so this marks the first expansion of the service, which the company hopes will be able to take on Groupon and LivingSocial head on. Coupled with the Google+ and Google’s numerous other products (like search, advertising, and place pages) I’d say its chances or doing so are pretty good.
Users can buy, view and redeem a Google Offer of the day with Google Shopper 2.0 for Android now. Purchased offers will appear in a “my offers” tab.
“Shopper will also connect you to all kinds of deals that are near you in the Nearby Offers tab, so wherever you are, you can still get great offers from Google even if you haven’t signed up for the daily deals in Portland, New York and the San Francisco Bay Area,” says Eric Rosenblum, Product Management Director for Google Offers.