The news comes from Sundar Pichai, SVP Android, Chrome, and Apps at Google, who was speaking at the All Things D D11 conference Thursday afternoon.

“In Google’s DNA, we wanted to be universally accessible. The goal with search was to make it work for everyone in the world, and I think that philosophy extends today. We brought Google Now to iOS. A couple weeks from now we will launch Google Play Music All Access for iOS, the teams are working like crazy to do it,” he said.

TechCrunch notes that Pichai made a point to say that Google wants its services on as many devices as possible, and that mean that iOS users can then become Google users.

“In Google’s fundamental DNA, we want [our services] to be universally accessible…for us, users on iOS who want to use Google services, we want them to be Google users.”

On the flip side, speaking at the same conference earlier this week, Apple CEO Tim Cook suggested that Apple wasn’t against porting its own apps to Android – at least on a base level. It’s just that it doesn’t want to right now.

“Would Apple port an app from iOS to Android? We have no religious issue,” he said. “If we thought it made sense to do that, we would do that. You can take the same philosophy and apply it to iCloud. Would it make sense for iCloud? It doesn’t today.”

As you probably know, Google launched their new Spotify competitor Google Play Music All Access earlier this month. For $9.99 a month, you can have full streaming access to millions of songs, all of which play well with your existing Google Play music in order to deliver radio and recommendations. You can check out my full walkthrough of the service here.

You can check out my (admittedly long-winded) hands-on walkthrough complete with initial thoughts here, you know, if you want to learn more about it.

Today, Google has released their first ever promotion for the new product. It channels Dracula, who just needs to make a night-themed playlist he can dance to. And then share it on Google+, of course. You can check it out below:

You can start your free trial today. Eventually, the service with cost $9.99 a month., but if you sign up before June 30th you can knock two bucks off that monthly price. There is no ad-supported free option for GPMAA.

They’re not lying – it’s very heavy on the discovery. But more on that later.

It’s now live, available at music.google.com. The first thing you’ll be prompted to do upon arrival is sign up for the free trial. Google is offering a 30-day free trial, after that the service will be $9.99 a month (the same as Spotify’s premium service). But if you sign up for a free trial before June 30th, Google will knock two bucks off that price. Not bad. When you sign up for the trial (via Google Wallet, but you won’t be charged anything right now), you then be prompted to upload your music to Google Play using Music Manager. Google tells you that All Access is “even better when you combine your collection with ours.”

The first thing you’ll see is the “Listen Now” section. Google wasn’t kidding when they said at the I/O conference that it would be a true mix of your own music and all of the other music available via All Access. At first, it looks a bit confusing, but you quickly realize that it’s simply made up of a bunch of tiles – each tile representing something different. One tile may suggest an album or track or even a playlist because you recently played it. Right next to that tile, another may suggest a new release based on what you’ve been listening to. Another tile will suggest that you start a radio station based on a song you’ve played.

Google says that the Listen Now section will improve the more you listen, as it will learn to surface better stuff based on your tastes.

The “Explore” section is another tool for discovering music, albeit it slightly less-focused on your own personal library and interest. Sure, there’s a “recommendation” section, but it’s not as intensive as the “listen now” section. Two other tabs that help you discover new music inside Explore are “featured” and “new releases.”

The featured section shows you featured playlists, top albums, and top songs from across the Google Play network.

And the new releases section is pretty self-explanatory. The Explore tab is also where you can browse music by genre. Google currently suggests 22 different genres, which when clicked on open up options for sub-genres. For instance, if I click on Alternative/Indie, I can then click on ’80s Alternative, Emo/Hardcore, or Neo-Folk. Within each genre you’re given featured playlists, top albums, key albums (the classics in that genre for instance Radiohead’s Kid A), and top new albums.

From anywhere in the service, just click on an album to open up it’s album page. From there, you can begin playing tracks, and get information on it.

Also, you can always just play any song that you see by clicking the play button. If it’s on an album, it’ll just start playing the first track on the album.

As you can see above, there are buttons to “add to my library,” which puts the album alongside all of your owned music in your library, and “play radio.”

Radio is one of the features that Google seemed really excited by at the I/O conference. With Google Music Radio, all you have to do is base it off of one song, and Google will generate a never-ending playlist of related tracks – not exactly a breakthrough technology within the streaming music service world. But one cool thing about the playlists are that they fully customizable, as you can click and drag to reorder them however you please. Plus, you can play any track in the station whenever you want.

Clicking on the “Radio” tab on the left-hand side accesses all of your created radio stations, plus gives you some suggested stations.

Artist pages looks nice, an feature bios, top songs, albums, and related artists:

Very early, probably misguided and subject to change thoughts:

Look, there are other streaming music services that offer millions of songs ready to play at the click of a button. Google Music All Access looks to be at least a competent service by this criteria, if not better than that. Time will tell as you search through artists to see what’s available and what isn’t. Google has major labels as partners in the venture, so I think we’ll be good in that department.

The “Listen Now” section is probably the most notable feature of the service so far. The way that Google interweaves your personal music library with all of the other music available through All Access is nice, and could lead to some good discoveries. Mainly, Google says that it will help remove the paralyzing “what the hell to listen to now” problem.

One of the major strikes that it has is the lack of a free, ad-supported option. You’re either all-in or all-out with that $9.99 per month fee. And even the free trial requires a credit card signup. I feel that many users will be wary of that.

But it’s worth a try, and with the free trial why not? Plus, if you sign up before June 30th, you can get All Access for $7.99 a month. Give it a try now.

She performs the songs “Cool” and “Complete”. She also gives a short interview, discussing Rent, volunteer work, Black History Month, and the indie music scene.

Fitzgerald was born on this day in 1917, and passed away on June 15, 1996 at the age of 79. She is known as the “Queen of Jazz” as well as the “First Lady of Song”.

As usual, Google has shown a variety of different doodles throughout the world this week. On Sunday, the UK was treated to this one honoring the 100th birthday of Sir Norman Parkinson:

On Monday, the world received the Earth Day doodle:

South Korea got this Dooly the Little Dinosaur doodle on Monday:

The UK got another doodle on Tuesday for St. George’s Day:

Turkey and Cyprus also got this National Sovereignty and Children’s Day doodle on Tuesday:

On Wednesday, Mexico got this Gabriel Figueroa doodle:

This excludes Australia and New Zealand, as Google chooses to honor Anzac Day instead, with a small flower image:

Anzac Day is a national day of remembrance in these countries, commemorating Australians and New Zealanders who served and died in all wars, conflicts, and peacekeeping operations.

Google is sometimes criticized for its choice of doodles when it falls on the same day as another significant day in history. For example, Google celebrated the opening of the first drive-in theater last year, some people complained that Google chose this over a D Day doodle, but Google has indicated various times that it likes to keep doodles more about upbeat kinds of events. That’s probably why the company elected to go with the simple flower rather than a full-on doodle for Anzac Day.

Elsewhere in the world, however, it’s about Ella Fitzgerald’s birthday. She was born on April 25, 1917, and died on June 15, 1996 at the age of 79. She is commonly known as the “First Lady of Song” and the “Queen of Jazz”.

The Fitzgerald doodle can currently be seen at Google.com.fj, and no doubt on other Google international properties as the hours move forward.

More recent At Google Talks here.

She was apparently known best for her rendition of Mexican rancheras.

Here’s a look at Google’s knowledge panel for Vargas:

Here, you can see a performance:

The talk was part of the Black Googlers Network’s Black History Month celebration, and took place on February 25th.

The service would allow anyone to listen to music for free, but would include a subscription element that would unlock bonus features and of course, get rid of the ads that would be needed to support the free version.

Recent reports suggested that Google was in fact working on a subscription music service that would take on Spotify, Pandora, and others. A Bloomberg report cited multiple sources who said that negotiations were already underway with major record labels to launch a streaming service in the third quarter.

Apparently, the YouTube effort will see some overlap with the Google-branded effort.

YouTube had this somewhat revealing comment on the report:

While we don’t comment on rumor or speculation, there are some content creators that think they would benefit from a subscription revenue stream in addition to ads, so we’re looking at that.

Basically, we’re not going to confirm that, but a bunch of people think it would be a good idea.