Facebook Gives Pages More Data On Their Call-To-Action Buttons

Chris CrumSocial Media

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Facebook is providing Page admins with new insights into how users interact with their call-to-action buttons.

Some admins are seeing a new "Actions on Page" tab in Page Insights.

TheNextWeb's Matt Navarra tweeted about the feature (via AdWeek):




As previously reported, some admins have been seeing new call-to-action prompts appear when they launch the Pages app.

Last fall, Facebook gave Pages new, larger call-to-action buttons on mobile.

Image via Facebook

Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.