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Duck Dynasty Ratings Plummet: The End Near?

    March 23, 2014
    Toni Matthews-El
    Comments are off for this post.

It’s no secret that Duck Dynasty‘s ratings have been dropping for some time now.

There wasn’t as much concern early in the season. Even though it was clear that the show’s popularity had peaked in the wake of the Phil Robertson controversy, many imagined that its ratings would hold steady.

However with numbers like these ahead of the season finale, fans may have a good reason to worry about the reality television show’s fate.

The fifth season started on enough of a high, pulling in 8.5 million viewers for the season premiere. A lot people no doubt tuned in to see what all the fuss was about following the negative internet chatter.

Duck Dynasty fans saw the numbers as affirmation that Robertson’s comments were as inoffensive to the rest of the world as it was to them. A&E likely saw this as a sign they were right to restore Robertson after his controversial comments.

However as both A&E and the faithful Duck Dynasty audience soon saw, television audiences are a truly fickle bunch. While the controversy likely cost them faithful viewers, it was also not enough to keep new viewers interested for very long.

With each passing week the show’s ratings began to slide. This past week the episode finished with 4.7 million viewers. This means that the reality television show managed to lose about half the audience it started the season with. Ouch!

To rub salt into the wound, it was dethroned reality tv show leader for the week after Bravo‘s Real Housewives of Atlanta edged out its 1.9 number with a slightly better 2.0.

Duck Dynasty will likely see higher numbers for the season finale on March 26th. Even so, the numbers will likely be a far cry from the 11.7 million viewer record that it set last summer.

The show’s future is already turning into a question mark. To drop half your audience in a single season is generally a death knell.

Unless A&E makes some serious changes, anything beyond an additional season may be overly optimistic regarding the future of Duck Dynasty.

Image via YouTube

  • never watched this trash

    bye.
    and please take the kardassians with you.
    all of them, including kanye kardassian.
    can we please start having actual television again?
    reality shows have nothing to do with reality.
    just look at _uckhead dynasty. how many ducks were on their show this season?

  • Brenda Graham-Biter

    To the Never Watched this trash person, then you have no idea what this family, &; show is all about! To all of you DD liberal hater’s this is just about the only show on tv that the whole family can sit & watch togethet! So what if A&E drops DD, you can just bet that another network will pick DD up! Glenn Beck has already offered for DD to come to his network, Blaze, I wouldn’t be surprised if Fox didn’t make an offer. & another thing, Sadie, & John Luke are such good role modles for our youth, way better than Miley Cyrus, or Justin Beeber , now there are a couple of winner’s!! So, I hate to bust all of you Dd hater’s bubbles, but with all of the young Robertson’s, DD will be around for a long time, so get over it, & get use to it!!!

    • http://alessandrareflections.wordpress.com/ Alessandra

      DD’s rating have slipped not because of any controversy but because the formula they use is too repetitive – they’ve become more stale than a completely scripted sitcom.
      Liberal sexuality pigs who hate the truth about homosexuality and who hate Phil for saying the truth never watched the show – it’s a clean and wholesome show – they would only hate it.

      And I bet there’s nothing that Phil wants more than for the AE to drop the show so that he can take it to a Christian network.

      • NCOriolesFan

        I betcha that might happen too – like going to the Discovery Channel.

  • jcd8797@hotmail.com

    To all you people who say Duck Dynasty is trash: this show is actualy a show that families can sit down and watch togeather without having to worry about cussing, drinking, and sexuality that is dipicted on the shows of today. The cast of Duck Dynasty are boldly taking a stand for what they belive in. Thy also reppresent a light to Christians in a dark sinful world. So if you dont like what they do then do the world a favor and shutup and turn yor dadgum tv off.

    • C’mon man

      Racist xenophobes

      • NCOriolesFan

        Boo hoo!

  • Emmanuel Martinez

    Duck Dynasty is a show that I look forward to watching every week, where ever the shows goes, I will go

  • Ihaveanopinion

    I only wish that some of their wealth is taken away from them so they see how their views effect their pocketbook. I had such Schadenfreude watching Paula Deen’s empire crumble.

  • DoritoDorito

    A&E is owned by Disney. Do the math.