Double Your CPC by Checking Blog Post Keywords

    December 18, 2006

Here’s a tip for all the bloggers out there trying to monetize their blogs with Adsense:

When you are writing a blog post, write yourself a first draft. Work on it until you are happy with what it says, but don’t publish it yet. When you are done your first draft, open the External Adwords Keyword Tool. Copy the text of your drafted post into the keyword box, ensure that the ‘Use Synonyms’ box is checked, and hit ‘Get More Keywords’. Set the ‘Choose Data To Display:’ drop-down box to show ‘Cost and position estimates’, select USD from the currency box, and set a max CPC of $10.

Now click the column header which says ‘Estimated Avg. CPC’. This will sort all the CPC values for the keywords into descending order. What you will now have is a list of high-paying synonyms to a variety of the phrases within your article. Substitute the phrases you would like to use from the Adwords tool into your draft post as necessary.

You will find that a lot of the phrases that you used had higher paying variations compared to your original draft version, while still conveying the same information. If you do this consistently as part of your blogging habits, you will see your blog’s CPC and Adsense revenues as much as doubling.



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