Don’t Join Washington Post Blogroll for Link Value

Quick update to the news that the Washington Post will be launching it’s own blogroll ad program.

All of those text links on the WP site, while great for traffic, won’t pass any PageRank value. Google’s Matt Cutts confirms at the Search Engine Watch forum.

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Andy Beal is an internet marketing consultant and considered one of the world’s most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.