Cutts, Google Defend And Promote Knol

New contest offers cash prize

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It seems that Google didn’t miss Knol by accident when the company was killing Dodgeball, Jaiku, and other services two weeks ago.  Matt Cutts has stepped forward to defend the would-be Wikipedia competitor, and a new contest aims to spark a bit of interest in it.

Cutts started by bringing up the 100,000-article mark that Knol recently hit.  He noted on his blog that, even if the number sounds insignificant next to Wikipedia’s 2.7 million pages, "Mashable made a point that ‘it took Wikipedia almost two years to reach a similar number of pages.’"

Google Knol

Cutts then continued, "Some of the ways I’ve learned to estimate whether a team will be successful is how high-impact their project is, but also 1) how quickly they can iterate and 2) how they react to feedback.  I consider the Google Chrome team very successful . . . .  They roll out a new version of Chrome about once a week, and I see them pay attention and prioritize based on feedback. . . .  Knol has more polish, more features, and the team has listened to the outside world when they plan what to work on next."

If you’re interested in giving Knol another chance, then, Google and the site tied to the "For Dummies" book line have arranged a little incentive.  Five people who enter the Knol for Dummies contest will have their entries featured on Dummies.com, while one grand prize winner will get $1,000.  All that’s required of participants is that they submit typical Knol how-to articles before March 23rd.

It should be interesting to see what Knol’s article count looks like when the promotion is done.

Cutts, Google Defend And Promote Knol
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  • http://www.michaeltyler.co.uk BOO!

    Dead in the water wasn’t it.

    Spamming your own index.

    BOO Gooogle for clutching at straws.

  • http://iknols.blogspot.com/ Narayana Rao

    Knol team is responding to feedback.

    I agree to the statement as an author on the knol platform. Knol team is actively involving authors in giving suggestions and responding and adding or modifying features to satisfy authors. There are many more potential authors and as the number of happy authors go up, many more authors will sign up.

  • http://www.cheapwristbands.com Wristband Man

    It looks to me Google is only trying to improve the way information is presented. Knol looks simple and easy to understand.

  • http://www.moovinonup.com/ MOU

    why hae i never heard of this before look good

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