Coast to Coast with Eric Schwartzman

Eric Schwartzman separately interviewed my new teammate Phil Gomes and I and mashed it up into a big podcast.

We cover how online communication is changing the PR business and integrating social media in our work at Edelman.

Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.

He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.