Cisco Announces Yet Another Acquisition: BroadHop
Cisco announced today that it intends to acquire BroadHop, a provider of policy control and service management technology for carrier networks.
“With global IP traffic projected to increase threefold over the next five years – after having increased eightfold over the past five years – policy control and services creation at large scale has never been more vital for mobile and fixed communications service providers,” says Cisco’s Hilton Romanski in a blog post.
If the acquisition goes through, BroadHop’s solutions for mobile and fixed networks will be integrated into Cisco’s Service Provider Mobility Group.
“How does this benefit customers and end-users directly?” says Romanski. “A service provider can integrate BroadHop technology to enable end-users to purchase customized premium service packages. For example, if a consumer desires premium on-demand streaming, BroadHop technology allows the service provider to add value to and monetize this particular service. In return, the user is granted a high level of service and premium bandwidth to ensure the best possible experience.”
Terms of the deal were not disclosed.
Cisco did close a couple of its other recently announced acquisitions over the past week or so. On 12/10, Cisco completed its acquisition of Cloupia, and on 12/17, the company completed its acquisition of Cariden.