Charlie Sheen Tweets Are Like Super Bowl Ads

Charlie Sheen Gets Internships.com 95,333 Clicks in an Hour

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[ Social Media]

95,333 clicks in the first hour. 412,000 clicks in 48 hours. A trending topic on Twitter (worldwide). Internships.com received 74,040 applications from 181 countries. These are all things achieved by a single tweet from Charlie Sheen.

More specifically, they’re stats provided by Ad.ly, who organized this paid tweet by Charlie Sheen, on behalf of Internships.com. Does this represent the power of Twitter or the power of Charlie Sheen? Perhaps both.

I’m looking to hire a #winning INTERN with #TigerBlood. Apply here – http://bit.ly/hykQQF #TigerBloodIntern #internship #ad 2 days ago via Ad.ly Network · powered by @socialditto

“On Monday morning, Internships.com was a start-up with a good product. By Tuesday morning, it was a brand with a promising future,” wrote Ad.ly CEO Arnie Gullov-Singh on his company blog. “Success on this scale is rare to achieve outside of a multi-million dollar Super Bowl ad. But with 1,000 celebrities available to endorse brands in social media, Super Bowl moments have become much more accessible and measurable.”

“And frankly, after 24,000 endorsements over the past 12 months, these results are not surprising,” he added. “Celebrities are the driving force in social media.  Celebrities are the new prime time.”

Internships.com has posted the following infographic about the tweet:

Charlie Sheen Tweet Stats Research firm Wedbush takes a mor in depth look at Twitter endorsements, and the Charlie Sheen affect in this report (embed courtesy of the New York Times’ DealBook):

Wedbush report

Here’s an interesting question on a side note: Why is Google ranking as suspended account for “ChuckSheen” over Charlie Sheen for a “Charlie Sheen on Twitter” search?

Chuck Sheen over Charlie Sheen on Google?

Charlie Sheen Tweets Are Like Super Bowl Ads
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  • TheBride

    Evidence that we just can’t get enough of a genuine train wreck.

  • http://www.livingportugalproperty.com ProPortugal

    Chris, You touched on three points the power of Twitter, the Power of Charlie Sheen or both. Therefore, a couple of questions; Does Charlie have a large following on Twitter that would make him so popular? Is Charlie newsworthy beacuse of his recent firing? or Was his endorsement of internships.com that important? Whichever and whatever it’s a remarkable success story to reach so many people in such a short time.

    • http://www.webpronews.com/ Chris Crum

      All of the above?

  • http://www.livingthesheen.com Livingthesheen

    I wish i could be his intern and learn all he has to teach including all the amazing quotes he has. See all Charlie Sheen’s winning quotes at www.livingthesheen.com

  • http://www.pandoraukjewelry.com pulihua


  • http://www.pandoraukjewelry.com pulihua


  • aducvedec

    She put her nipples against me. Sometimes, and his.

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