Panasonic announced during its CES press conference yesterday that it will be teaming up with MySpace to bring a social media dimension to TV. The service, MySpace TV, will be part of the VIERA Connect platform on Panasonic’s HDTVs.
Since MySpace has focused its attention on the music world in recent years, MySpace TV’s initial content will be center heavily on music. As the service expands, movies and TV programming - including news, sports, and more - will be included. MySpace TV is intended to work both with broadcast content and on-demand streaming content. Users will be able to invite friends to view with them and to chat about what they’re watching. There will also be MySpace TV apps for smartphone and tablet platforms.
MySpace TV is currently in laptop-based invitation-only closed beta, but is expected to launch in the first half of 2012. It will be available to owners of Panasonic TVs equipped with the VIERA Connect system. People who want into the beta can request an invite from MySpace.[Source: Panasonic Press Release]