Google has partnered with Lionsgate on an interactive Mad Men retrospective as the acclaimed series nears its final episode. Fans can go to madmen.withgoogle.com to get a look over 300 pieces of content released for the first time in digital format. This includes artwork, interviews, audio commentaries, etc.
This is the first time Google Play has offeredany kind of a TV show digital fan experience. It will be showcased at the Television Academy's "A Farewell to Mad Men" event with the show's cast and crew in LA on May 17.
"Our partnership with Google Play reflects our continuing commitment to create and deliver cutting edge content that extends our brands for fans and newcomers alike to discover for years to come," said Lionsgate EVP of Marketing Anne Parducci. "The Mad Men Experience transports a ground-breaking show to a new level by infusing its representation of 1960's Madison Avenue with state-of-the-art technology."
"Mad Men has captivated audiences and placed them squarely in the cocktail culture of mid-century Madison Avenue. As die-hard fans ourselves, we're excited to collaborate with Lionsgate to share this unique Mad Men experience that gives everyone a chance to explore and interact with each season on Google Play long after the series concludes," said Jessica Igoe, Global Media and Content Partnership Marketing for Google Play.
As part of the release, fans can watch episode one on Google Play for free for a limited time. All seven seasons are available for purchase of course.
You can explore by season, character or theme.
Check it out here.
The final episode airs Sunday.
Images via Google