CBS To Distribute Content On MSN and Others
CBS has announced it will be distributing free and paid video content with a variety of partners, including MSN, Joost, and AOL, like it currently does on Google’s YouTube and iTunes. Some of the content will be ad-supported, others will be the sales of TV episodes.
Some of the content will be free to consumers and supported by advertising, although premium fee services, such as the purchase of episodes from iTunes Music Store, will remain in place. The expanded initiative, called the CBS Interactive Audience Network, was announced Thursday.
Users will be able to view new episodes and reruns of shows including “CSI: Crime Scene Investigation”; “CSI: Miami”; “CSI: NY”; the Showtime series “Fat Actress,” starring Kirstie Alley; and CBS and Showtime sporting events, the online video site Joost said in a separate statement. CBS did not specify whether the shows will be available for download or streaming.
The other distributors named in the agreement are CNet Networks Inc., Comcast Corp., Bebo Inc., Brightcove Inc., Netvibes, Sling Media Inc. and Veoh Networks Inc. Akamai Technologies Inc. will provide the content delivery system, CBS said.
There are no specifics on the MSN side of the deal, whether it will be for clips on MSN Soapbox or MSN Video, or sales of episodes, or even ad-supported free full episodes.