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Casio’s Money Shot Too Hot For YouTube

Viral video campaign reaches early climax

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Usually viral videos are meant to be seen, spread around, stir up the hive. But a pair of videos meant to promote Casio’s new Exilim C721 phone proved too hot for YouTube and were subsequently yanked. Or is this just part of the grand viral scheme?

That seems unlikely. Whichever ad firm (probably WorksUnit) created it probably charged Casio a lot of money to make them, and they were meant to be seen everywhere. But it wasn’t YouTube pulling the videos, it was Casio, and a post on InformationWeek questioning whether “soft porn” was appropriate for phone advertising is also suddenly and suspiciously missing.

Money Shot

The videos in question were called “Sexy girl in the shower” and “Money shot.” Searching for the first one on YouTube is fruitful and possibly hours of fun but the Casio video isn’t there. Neither is the second. Commentary on Casio’s Exilim cameras page, shows a brief argument among two commentators, one demanding someone at Casio losing their job over the offensive “porn spots,” and the second one telling the first one to shut up and watch the Disney Channel instead.

To find the sexy girl in the shower one has to go to LiveLeak, where the PG-13 video shows an attractive woman, erm, in the shower, taking pictures of herself with her nifty new camera phone. Tag line: Did we mention it’s water resistant?

 

And the money shot video? Apparently too filthy to be allowed out anywhere ever again. My guess is Clint Black directed it.

One blogger, whose loyal commentator directed us to the LiveLeak find, suggested it was poor timing to release an ad depicting someone sexting amid all the recent teen sexting controversy. And for the viral video that shall not be seen, it may be that, similar to All Detergent’s distaste for Black’s viral video, a brand might not want to be associated with, well, you know—even if detergent may be necessary in the aftermath and cameras have been used for that kind of thing since, oh, like always.

Neither Casio, YouTube, WorksUnit, nor Eric Zeman, the writer of the InformationWeek post that was pulled, returned request for comment. 

Update: Zeman says InformationWeek thought the post was inappropriate, which makes us really curious about what it said!
 

Casio’s Money Shot Too Hot For YouTube
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  • http://www.spreadingyourknowledge.com almir

    wow very cool its a plus i will definitely look into this if that happens you know its powerful so i guess casio owns youtube

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