Carol Bartz Delivers Pep Talk

Yahoo CEO: "Things are looking up"

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Let’s not kick Yahoo while it’s down; after a glance at some financial charts, it’d be sufficient to say that the company hasn’t done as well as Microsoft and Google in recent months (the three companies are up 6.6, 19.1, and 28.0 percent since September 9th).  But circumstances are likely to change, according to Carol Bartz, who made some interesting remarks at a conference today.

Carol BartzHere’s what may be the most significant comment out of the UBS Media Conference: Joseph Tartakoff reported that Bartz said with regards to advertising, "Things are looking up.  We’re seeing marketers engage."  Which is certainly an encouraging sign for the company’s revenue stream.

Then there was also a hint that Yahoo could receive a significant lump sum at some point, as Bartz confirmed that she’s interested in selling HotJobs.

And it turns out that, even now, Yahoo’s benefiting from all of the interest in a certain cheating golfer.  According to Andrew LaVallee, Bartz joked, "God bless Tiger," citing a sharp rise in traffic – bigger (and more monetizable) than the one generated by Michael Jackson’s death, in fact.

As long as mistresses keep stepping forward and the economy doesn’t backslide, then, Yahoo might be in significantly better shape before long.

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Carol Bartz Delivers Pep Talk
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  • Tim

    Ya…….if people only knew the truth. This company a couple hairs away from a complete meltdown.

    Incompetence, inattentiveness to publishers/advertisers concerns, clawbacks of earnings from traffic suppliers, lost opportunities, etc…..it goes on and on. It’s a miracle they are still here.

  • Deborah Ffrench

    Carol Bartz, like so many women at the ‘top of the tree’ in the Corporate world, plays to the gallery with her ‘gee-aren’t-I-the-ball-breaker’ observations about the effect of Tiger Woods and Michael Jackson on Yahoo traffic. And while it is hard to have much sympathy for the recent revelations about Woods, I think even the most hard-hearted amongst us would surely agree that Mr Jackson – when alive, endured more than most. Mr Jackson is survived by three young children who clearly will have much to bear ahead of them. Dispensing with the unspoken rules of common decency for the sake of appearing ‘tough’ to her business peers, Bartz compares the loss of their father to a ‘gain’ for something as inconsequential as the making of money. Sadly, she has revealed herself to be not only heartless, but worse – staggeringly cheap.

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