Can a Napkin Business Plan be the Next Google?

    February 7, 2006

Marketing Experiments has announced a “Back of a Napkin” business planning contest. They say they are are looking for the next Google’.

The winner will get a jumpstart package worth over $100,000 and will get to pitch their plan to some of the leading VC’s. In that $100 large there’s $25k of PR for three months. Ahem. I appreciate the PR firm’s valuation of their services, but $25k for THREE MONTHS?

During 2006, MEC Labs (the group of researchers behind the Marketing Experiments Journal) will work with the winning idea to help launch their business.

Entries are due no later than February 25 with finalists announced February 28 and winners announced March 31, 2006.

Hurry up, business plans can be registered online.

If you’re an SEO/SEM firm and you build your new biz fast enough, maybe you can take advantage of the predicted Internet marketing agency merger/acquisition predictions for 2006 as your exit strategy. Dot com boom 2 anyone?

Lee Odden is President and Founder of
TopRank Online Marketing, specializing in organic SEO, blog
marketing and online public relations. He’s been cited as a search
marketing expert by publications including U.S. News & World Report and
The Economist and has implemented successful search marketing programs
with top BtoB companies of all sizes. Odden shares his marketing
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