Cabinet Minister Blogger Promoted in Reshuffle

    May 5, 2006

Local elections took place in the UK yesterday and the governing Labour Party hasn’t done well at all.

One consequence – the biggest Cabinet reshuffle in over a decade. The BBC website is a good place to go for detailed information.

Of special interest to me is what’s happened to David Miliband, the Minister and Cabinet member who blogs.

He has been promoted to Environment Secretary as he announced in a post to his blog early this afternoon. And he hopes to continue blogging:

As you may know I’m no longer Minister of Communities and Local Government – I’m now Environment Secretary – so this blog will no longer exist at its current URL.

But I’m very much hoping this won’t be the end of my presence on the blogosphereplease keep an eye out.

Thanks to everyone who’s been reading the blog and posting comments – I’m looking forward to continuing our conversations.

With his blog, Miliband represents a new wave of influential politicians who clearly understand social media and the role they can play in direct communication, so I certainly hope he is able to continue.

Keeping an eye out.

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Neville Hobson is the author of the popular blog which focuses on business communication and technology.

Neville is currentlly the VP of New Marketing at Crayon. Visit Neville Hobson’s blog: