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Build In Added Idea Value By Developing Robust Project Objectives

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Objectives should clearly state what you could expect to experience as a result of implementing the idea. What value will you gain? All of the project work should then be planned to deliver the expected results. It is helpful to keep the project statement visible for the team as objectives are developed. Keep a tight focus.Think at a higher level when developing objectives and you will deliver unexpected added value to the organization.

Be careful not to confuse writing objectives with developing a list of work activities – a to-do list.

Tip: Write objectives in past tense, as if they have already been accomplished. This will help motivate the team members to deliver their project work.

Examples of Project Objectives:

At the end of this project we will have:

  • Maximized existing production capacity in Europe
  • Developed new expertise in e-commerce
  • Launched a new product category 9 months ahead of the competition
  • Launched an obsolescence plan to minimize write offs
  • Cannibalized a product line that represents 30% of our revenue
  • Laid the foundation for phase two and three of this project
  • Opened up three new customer distribution channels
  • Increased the technology skills of all of our employees
  • Broadened our customer base to include Generation Why
  • Converted to environmentally friendly packaging
  • Capitalized on the consumer trend of Boomer Panic
  • Discontinued the bottom producing 30% of our products
  • Financed the acquisition with existing cash flow
  • Enabled our customers to communication directly with us 24 hours a day, 7 days a week from anywhere in the world
  • Reduced our reliance on ad rates set by TV ratings
  • Take time to develop the skill to write robust project objectives and you will boost your project success rate and add surprising new value to your organization.

    Lynda Curtin is an expert ideation facilitator, professional speaker, trainer and author in the fields of business creativity, marketing and speaking. To book Lynda for your event call 818-507-6055 or email info@LyndaCurtin.com For more information on her programs go to www.LyndaCurtin.com

    Build In Added Idea Value By Developing Robust Project Objectives
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    About Lynda Curtin
    Lynda Curtin is an expert ideation facilitator, professional speaker, trainer and author in the fields of business creativity, marketing and speaking. To book Lynda for your event call 818-507-6055 or email info@LyndaCurtin.com For more information on her programs go to www.LyndaCurtin.com WebProNews Writer
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