BlogWorld & New Media Expo Buys Travel Blog ExchangeBy: Chris Crum - March 5, 2012
BlogWorld & New Media Expo announced that it purchased another blogging event series: TBEX (Travel Blog Exchange), which BlogWorld says is the world’s largest travel blogger event.
BlogWorld will take over production and operations of the event, though TBEX’s founder Kim Mance will continue to be involved in an advisor role, while also playing the part of TBEX evangelist.
“It was my passion for travel in the new media space that brought an ever-growing grassroots group together, but as a writer and Web TV person, event planning has never been a strong point,” said Mance, who is also the editor for GoGalavanting.com “Being acquired by a fantastic organization like BlogWorld allows the TBEX events to be taken to the next level, and to something the attendees and I always envisioned the event could be. I could not be more pleased.”
BlogWorld Co-Founder and CEO Rick Calvert says, “BlogWorld’s mission has always been to help all bloggers, podcasters and WebTV producers succeed and grow their businesses. We approached Kim about making TBEX a part of the BlogWorld family because it’s the largest and best travel blogging event in the world. We think it is a perfect fit and we think we can help TBEX continue on its amazing growth path here in the United States and around the world.”
If you’re a long-time WebProNews reader, you probably have a feel for the kind of content offered at BlogWorld’s events. There are tons of sessions about how to use the web to further your career as a content producer, and there are typically celebrity keynotes. Last November at the LA event, for example, Rick Fox made an appearance:
Obviously TBEX is catering to a bit more of a niche audience, but having attended multiple BlogWorld events myself, I’d say the conference is in good hands. BlogWorld notes in its announcement that there is already crossover between the content and audiences of both events.
The first TBEX event under BlogWorld will start June 15 in Keystone, Colorado. That will be the fourth one.
Terms of the deal were not disclosed.