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Monday, June 1, 2009

Study Shows 18-24 Year Olds Love Social Media, Twitter Not So Much

These two charts say it all really:

Of the 22% that do use Twitter:

  • 85 percent follow friends
  • 54 percent follow celebrities
  • 29 percent follow family
  • 29 percent follow companies

Not much for brands to cheer about, but keep your chin-up, you have the same attention as Gen Y’s parents. ;-)

Comments

About the author:
Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.

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