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Wednesday, November 7, 2007

Gas, Air, Clean Windshield, and Now Google Maps

Today is a big day for my brother-in-law David. Today is the day that he officially becomes a Google expert.

Google Gas Pump He may live in the tiny town of Newland, NC–far from Mountain View–but he’s also an engineer responsible for installing and maintaining gas pumps–today, that makes him a Google expert.

Why?

Google has announced a joint partnership with Gilbarco–maker of gas pumps–that will see Google Maps on small screens at gas pumps.

Motorists will be able to scroll through several categories to find local landmarks, hotels, restaurants and hospitals selected by the gas station’s owner. After the driver selects a destination, the pump will print out directions. Eventually, Gilbarco hopes to make it possible to type in a specific address and get directions.

Google says they won’t display ads alongside the directions, but "participating retailers will be able to make extra money from other merchants that offer coupons on the service."

So, next time you fill up for gas. Look for the Google Maps on your pump, and say hi to my brother-in-law for me.

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News Tags: Google, comments, Gas, maps
About the author:
Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.
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