SES - Yahoo Book Party - Mona Elesseily

By Lee Odden - Thu, 08/23/2007 - 2:14pm.

After a long day of sessions on day three of Search Engine Strategies in San Jose, some attendees mosied on over to the Yahoo Panama Book party for Mona Elesseily of Page Zero.

It was great to see the support for her new report, “Mastering Panama - A special report on Yahoo!’s new search marketing platform”.

While I haven’t had a chance to do a full review of the book since last night, I have paged through it and it appears to be pretty comprehensive and very easy to read with plenty of ordered lists, “Action Items” and “Helpful Hints”. You can get your copy here.

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News Tags: Yahoo, Copy, comments, SES, Book

About the author:
Lee Odden is President and Founder of TopRank Online Marketing, specializing in organic SEO, blog marketing and online public relations. He's been cited as a search marketing expert by publications including U.S. News & World Report and The Economist and has implemented successful search marketing programs with top BtoB companies of all sizes. Odden shares his marketing expertise at Online Marketing Blog offering daily news, interviews and best practices.

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SES - Yahoo Book Party - Mona Elesseily