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User Generated Content for New CNN Show

CNN have introduced a new show called News To Me:

CNN News to Me

“News To Me” is the world as YOU see it. Your videos, pictures and stories showcased in an original, fast-paced and interactive show debuting on Headline News on Saturday, May 19. “News To Me” is your show, so send your videos and pictures. In addition to CNN.com I-Report content, the show will also feature videos from Blip.tv , Jumpcut.com , Revver.com and ThePalestra.com. Source.

The show is a nice example of user generated content making its way into the mainstream media. I have no idea what the show itself is like, but it speaks volumes that CNN would give 2 hours per schedule week to this content. [As an aside, I would have thought that CNN’s Yahoo! driven site search would be a bit better.]

Online, Offline - less and less of a difference?

Again, the main thing I take from this is the blurring of media channels - Internet content is fast making its way onto off-line channels. And how long will it take before those off-line channels become part of the Internet anyway?

As a final thought - can you imagine the RTE version? Responses on a postcard please to…

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About the author:
Richard Hearne is the founder of Red Cardinal, a dedicated search marketing consultancy. A frequent contributor to Google's Webmaster Group, Richard regularly advises clients on Internet marketing strategy and Search Engine optimisation campaigns. Richard's thoughts and research can be found on his search marketing blog.