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One of the primary reasons I *love* being in the social media arena is due to how technology is changing different industries that have existed for decades.
Due to that idea, one of the most basic questions is “what is social media?”
Social Media is a lot of things: For M&Ms candy, social media is about taking a family tradition and merging it with new printing technology to make custom sayings on your M&Ms. How cool is that? Online ordering and print on demand technology that allows individuals and companies to include custom phrases and slogans on one of the most well-known candies in the world.
Eventually everything will be print on demand, from custom vinyl car wrappers to the casing on your cell phone. In the next few years social media is going to revolutionize how we can personalize details of our life at every turn. Don’t be surprised if one day you are reading a can of soda with your name on it, or even wearing clothing that has your personalized message on it the second you swipe your credit card at the check-out stand.
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