One of the biggest conferences in terms of Web Analytics, the Emetrics Summit, is quickly coming up at the end of March (this time in London).

If you truly want to gain an understanding on how to leverage web analytics in your marketing campaign, this conference is definitely worth checking out. Furthermore many of the speakers will be focusing their presentations on target verticals allowing for even more insight.
A few of the speakers at this event include:
- Matt Banks Senior Manager, MI Analysis and Planning, Lloyds TSB Consumer Banking
- Miles Bennett, Web Analytics and Management Information Consultant
- Patricia Gildea, e-Delivery Manager, npower ltd.
- Russell Gould, Director of Digital Marketing, MyTravel
Useful Emetrics Resources:
- Emetrics Promotional Video
- Jim Sterne Interview
- Why attend Emetrics?
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About the author:
Manoj Jasra is a well respected search marketing veteran having been in the industry since 2002. Manoj currently serves as a Sr. Analyst on the web solutions team at Shaw Communications Inc. Manoj's role primarily consists of providing SEO/PPC and Web Analytics strategies in addition to business insight on Shaw's web properties. Previously, Manoj held the role of Director of Technology at Enquiro Search Solutions where he oversaw Enquiro's product development for search marketing solutions and acted as the lead on both SEO Training and Enquiro's Web Analytics approach.
Check out Manoj's well read blog,
Web Analytics World, which focuses on his insight in Search Marketing, Mobile, Technology and of course, Web Analytics. You can contact Manoj at manoj.jasra@gmail.com