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Google stock closed above $500 for the first time ever, a new record that puts it at a market capitalization of $150 billion.

While GOOG has "only" gained $38 since it reached a record high of $471.63 on January 11, it turned out to be a pretty good buy at times this year. Many thought that Google wasn't worth picking up, what with such expensive shares, but if you had bought Google on March 10, you would have seen a return of 48.59%, a gain of $166.65 to the current $509.65. A mere three month investment, from 8/21 to 11/21, would have netted 32.94%.

The lesson? Don't count Google out.

Interstingly, Google is now worth more than half of Microsoft, $150 billion to $293 billion. However, Microsoft is showing huge gains after a disastrous Spring, and has since mid-June gained $80 billion, or half a Google! What a strange coincidence.

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Nathan Weinberg writes the popular InsideGoogle blog, offering the latest news and insights about Google and search engines.

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