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Search Engine Optimization Process

You asked, we listenedHere is a basic outline of steps taken to get an SEO project off the ground:

Phase One:

• eTrafficJams.com receives signed agreement from client;
• Project is assigned to an SEO Team;
• Introduction email is sent to client;
• Conference call is scheduled to review specifics of campaign.

Phase Two:

• Keyword research begins;
• Comprehensive website analysis is done;
• In depth content analysis is completed;
• Keywords are finalized;
• Link popularity research begins;
• Search engine submissions are started.

Phase Three:

• Content writing (if required / authorized by client) is completed;
• SEO coding is implemented (we create a development folder on your site and do all the initial work within that folder);
• Client reviews / approves optimization;
• Optimization goes live!

Phase Four:

• Client receives monthly ranking reports;
• Individual page assessments and adjustments are implemented as needed to improve keyword placement.

Of course this is just an outline and project scopes can change, but this is a good guideline to go by.

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Michael Pedone is the President / CEO of eTrafficJams.com, a search engine optimization and website marketing company <http://www.etrafficjams.com> located in Clearwater, Florida that specializes in getting targeted, eager-to-buy traffic to your site. You can catch him blogging at: <http://www.etrafficjams.com/blog/>.