Lee Odden offers an intro to one of his clients, Wize.com. The site offers users the normal comparison shopping environment, but throws in a social media aspect as well.
Wize.com consolidates expert and consumer-written reviews for over ten thousand consumer products and then sorts them by "Wize Rank", a score between 0-100. The "Wize Rank" score is determined by the content of the consumer and expert product reviews and provides a quick metric for comparison.
I've lost track of the number of times I've seen a "hot deal" only to do some research and find out the product is a lemon. I'll be giving Wize.com some attention and see if it can help cut out some of that research time.
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Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.
You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.
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